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August 30, 2007

ASK THE WIDGETEERS

If we can’t answer it, it isn’t worth knowing.

The idea for this blog entry comes from an AIGA50 meeting I was asked to sit in on a couple weeks ago. The meeting was an informal breakfast where designers could get together for an hour to talk shop. My job (as one of the more senior designers in town) was to serve as a moderator of sorts and to try to answer what questions I could. I was pleased to see almost 40% of our chapter show up - with most everyone asking really good questions. So I thought I would use the interactive aspect of this blogs’ comment sections to let you readers ask us Widgeteers any design-related questions you might have. Then we’ll try to answer them.

Let’s try it out... Who’s first?

Posted by widgeteer at 4:55 PM | Comments (13)

TIPS, TOOLS & TRICKS OF THE TRADE 2.0

Potentially useful design stuff... version 2

Several online resources. Explanatory comments follow each entry:

LiveSurface
A nifty resource for larger studios doing design across multiple media or for designers involved in large-scale brand work... Quickly and easily apply graphics to a billboard, carton, poster, coffee bag or spray bottle. Watch the short demo for an idea.

Continue reading "TIPS, TOOLS & TRICKS OF THE TRADE 2.0"

Posted by widgeteer at 8:49 AM | Comments (2)

August 3, 2007

MY JOB TITLE: TRASH DESIGNER

What exactly am I creating?

For several years I have joked about my job as a designer, often decribing it to others as more of a “trash designer” than anything. Originally this was an effort (albeit humorous) to convey the disregard most viewers have of our work as designers and to convey the fleeting and temporal nature of our designs’ content. Think about it: direct mail, promotional collateral, brochures, ads, billboards, even business cards, packages and books all end up in the garbage can at some point. I guess in every joke there's a bit of truth.

And now — very recently — I have partnered with several companies highly concerned with decreasing waste and increasing sustainability. Accentuating my awareness that up until this point, I really have been designing alot of trash...

Continue reading "MY JOB TITLE: TRASH DESIGNER"

Posted by widgeteer at 11:12 AM | Comments (9)